Answer the question below, These questions may be on your exam.

1.What five entry modes do firms consider as path to enter the international market? Be specific in your answer.

2.What is a strategic alliance? What are major types of alliances?

3.Distinguish between cost leadership and various differentiation strategies.

4.Describe the advantages of being a first mover, a second mover, or a late mover for a company within your industry.

5.What are the characteristics of product and service quality?

6.Discuss the important reasons why corporations diversify.

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