>PESTAL analysis in a table format >SWOT analysis in a table format >Sociocultural Trends 1. How are society’s demographics and values changing? What effect will these changes have on siem reap business and mice ? 2. What challenges or opportunities have changes in the diversity of our customers and employees created? 3. What is the general attitude of society about siem reap industry and culture ? actions to improve these attitudes? 4. What social or ethical issues within the siem reap ( in terms of business and cultural ) ?

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