Topic: To what extent can we relate the fall of media empires such as that of Rupert Murdoch, to the rise of new media? Discuss some of the challenges faced by traditional media businesses in the age of digitalisation.

Please mentioned Rupert Murdoch in this essay, and also you can give other examples to support idea. It must have 10 references and all come from communication article. The form of references is Harvard style, and the word of this essay is 2000.

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