– What is the product mix offered by your chosen firm? What different product lines are offered? Which product line does you chosen product belong to?
– What type of consumer product is it? (Convenience, specialty, shopping, or unsought)
– Identify which stage of the product life-cycle your product is at right now.
– What kind of people are buying it (innovators? early adopters? etc. ). How long has it been at this stage.
– What do you think will happen with your product next regarding stages of the product life-cycle?
Please submit your post as a Word file.
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