Background
In class we’ve talked about the importance of rhetoric in effective communication. Success in this endeavor depends tremendously on a keen understanding of the ways message is conveyed to audience. Since writing is a form of communication, and writing well means communicating well, it doesn’t hurt to acquire a deeper understand rhetoric in a writing class.
Purpose
As I’ve stated before, before you learn how to do things, you must first see how it’s done. It is for this reason alone that I am assigning you the task of performing a rhetorical analysis. Your goal is to choose a text and analyze how it works rhetorically.
There are two types of texts you can choose. You can choose to analyze either a traditional written text or a multimodal text. In linguistics, text is anything that we can derive meaning from. It is anything that communicates meaning. Once you’ve chosen a text to analyze, you have to:
- Examine its rhetorical situation
- Explain its rhetorical appeals (ethos, pathos, logos)
- Situate it within social, historical, or cultural context
Keep in mind that your analysis does not lie solely in finding fault with a text. A thoughtful analysis aims to reveal the various interactions of elements that contribute to a text’s effectiveness and power.
Nuts and Bolts
- 7 to 8 pages (1750 – 2000 words)
- 12 point type font, MLA format
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