Pulse Candy: Sustaining the Brand Differentiation
no plagirism, please put citation and references.
- Use Porter’s Five Forces Analysis framework to analyze the confectionery industry in India.
- Pulse was launched after test marketing in a few cities. How important is test marketing in the confectionery industry? Did the test marketing delay the national launch of Pulse?
- What are the main challenges for marketers of sugar confectionery products in India, and how can one overcome these challenges?
- How successful is Pulse? Critically evaluate its marketing program.
- Using the example of Pulse, explain how the customer’s path to choosing a product has changed with the advent of social media.
- Do you think the Pulse innovation provides the company with a long-term differentiation strategy?
Looking for solution of this Assignment?
WHY CHOOSE US?
We deliver quality original papers |
Our experts write quality original papers using academic databases. |
Free revisions |
We offer our clients multiple free revisions just to ensure you get what you want. |
Discounted prices |
All our prices are discounted which makes it affordable to you. Use code FIRST15 to get your discount |
100% originality |
We deliver papers that are written from scratch to deliver 100% originality. Our papers are free from plagiarism and NO similarity |
On-time delivery |
We will deliver your paper on time even on short notice or short deadline, overnight essay or even an urgent essay |