Using the case study advise the CEO on how best to position his organization to be responsive to change in order to take advantage of the strategies you have recommended.

Write a nine (9) page paper in which you:

  1. Give your opinion as to whether your chosen company’s industry is maturing or declining, based on its evolution history. Justify your answer.
  2. Use Porter’s National Diamond to evaluate the relative main advantages and disadvantages of vertical integration versus outsourcing for the company. Support your response.
  3. Use the Boston Consulting Group’s growth-share matrix to evaluate the company’s strategic position as of 2013. Note: Refer to Figure 14.2 “The BCG Growth-share Matrix”
  4. Suggest two (2) approaches for the CEO to adopt in order to implement the strategies that you recommended in Project Deliverable 3. Include the main changes in decision-making style, main changes in planning structure, and measures of success in your recommendation. Provide a rationale for your response.
  5. Use at least four (4) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.
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