Hello , I have given the instructions and grading criteria below. Also, I am attaching article of the company that I would be willing to write on.

You must select articles that were featured in the print edition of The Wall Street Journal or The Economist(e.g. blogs on that website are not acceptable). Only articles from the print editions are acceptable for this assignment. Analysis should take AT LEAST 4 pages, 12-point Times New Roman font, 1 inch margins, double-space

Current Event #2—Porter’s Five Forces

1 Select an article about an industry, then analyze that industry using Porter’s Five


2 Devote a separate paragraph to each force.

3 Rate each force as high, medium, or low and explain why. Make sure the rating

is emphasized in the section heading.

4 Use reasoning in support, terms from the lectures, and logic, not just your


5 Emphasize the evidence and build on it.

6 Start each paragraph by identifying who or what you are talking about in each

section. For example, in the bargaining power of the buyers’ section, start by

explaining who the buyers are.

7 As this is an essay question, please use the rules of good grammar, sentence

structure, etc.

8 You will be graded on the following 5 areas: Application of industry issues,

9 Use of appropriate terminology, Development of argument via examples, Analysis

and evaluation, and your Writing and organization

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