I attached guideline

Recruitment Ad

Recruitment Ad

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeContent

10.0 pts

Excellent

Ad included the following: Job description • Location • Compensation and Benefits • Who/where to apply • EEO statement

7.0 pts

Average

Ad missed at least 1 of the following: Job description • Location • Compensation and Benefits • Who/where to apply • EEO statement

0.0 pts

Poor

Ad missed at least 2 of the following: Job description • Location • Compensation and Benefits • Who/where to apply • EEO statement

10.0 pts

This criterion is linked to a Learning OutcomeLegality/creativity

5.0 pts

Excellent

Ad contained: Legality • Did the ad use sexist language? • Were contents and specifications based on essential functions? Creativity • Would this ad catch your attention? • Was the correct medium used given the target market? • Was the medium used appropriately?

3.0 pts

Average

Missed at least one of the issues. Legality • Did the ad use sexist language? • Were contents and specifications based on essential functions? Creativity • Would this ad catch your attention? • Was the correct medium used given the target market? • Was the medium used appropriately?

0.0 pts

Poor

Ad did not follow legal and creative guidelines.

5.0 pts

This criterion is linked to a Learning OutcomeJob Specifications

5.0 pts

Excellent

Ad contained: • Realistic description working conditions (may not apply) • Minimum education, experience, and skill levels required • Special criteria (relocation, travel, etc)

3.0 pts

Average

Ad missed at least one of the issues. • Realistic description working conditions (may not apply) • Minimum education, experience, and skill levels required • Special criteria (relocation, travel, etc)

0.0 pts

Poor

Ad did not contain job specifications.

5.0 pts

This criterion is linked to a Learning OutcomeSpelling/grammar

5.0 pts

Excellent

No grammar or spelling errors

3.0 pts

Average

1 grammar or spelling error

0.0 pts

Poor

More than 2 grammar or spelling errors

5.0 pts

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