Create a full marketing strategy (3 to 4 pages) for a health care company or product. Refer to the examples of companies or products used in the Week Four Communication Strategy assignment. You may use a company or product from Week Four or select a new company or product. Address the following in your marketing strategy:
Section 1: General Product Information
- Describe the health care company or product
- Describe how you will market your health care company or product.
- Describe how the marking plan will differ from other marketing plans currently available to consumers.
- Describe the value of the services offered by your health care company or product.
Section 2: Consumers
- Differentiate health care access options for consumers.
- Differentiate the health care access options that are available to your target audience.
- Analyze how the health care access options will affect how you market to your target audience.
- Analyze how consumers communicate health care access options.
- Analyze the implications of communication methods used when sharing health information. Consider communication from physicians, pharmacies, and consumers when information is shared.
Section 3: Impact of Outside Agencies
- Analyze the impact government agencies have on products and services that are available to the health care consumer.
Section 4: Impact of Regulations
- Analyze the effect of health care reform on the health care consumer products and services.
- Analyze how health care reform will affect your target audience.
- Analyze how health care reform will affect how you market to your target audience.
Section 5: Anticipating the Changing Market
- Explain how consumer’s options for health care are changing.
- Explain how you will ensure the health care company or product is relevant to the consumer.
Section 6: Importance of Market Strategy
- Explain why all of these factors are important for your marketing strategy.
Format your assignment consistent with APA guidelines.
Cite 3 peer-reviewed, scholarly, or similar references.
Looking for solution of this Assignment?
WHY CHOOSE US?
We deliver quality original papers |
Our experts write quality original papers using academic databases.We dont use AI in our work. We refund your money if AI is detected |
Free revisions |
We offer our clients multiple free revisions just to ensure you get what you want. |
Discounted prices |
All our prices are discounted which makes it affordable to you. Use code FIRST15 to get your discount |
100% originality |
We deliver papers that are written from scratch to deliver 100% originality. Our papers are free from plagiarism and NO similarity.We have ZERO TOLERANCE TO USE OF AI |
On-time delivery |
We will deliver your paper on time even on short notice or short deadline, overnight essay or even an urgent essay |